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Oberoi Hotels

  • 02:38
  • Hospitality
  • Heartfelt

Time Will Tell was brought in to refresh Oberoi Hotels & Resorts visual identity, one of the finest and most exclusive 5-star luxury hotels, from a Southeast Asian brand to a global brand while maintaining its legacy of premium luxury and service.

The secret to Oberoi’s success is their outstanding staff's service and personal attention lavished on the guests. Time Will Tell reinforced this strategic identity - focusing the Oberoi story on the cultural diversity of their staff as the key differentiator to attract a broader audience.

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OBEROI Heartfelt

  • 02:38
Preview image for video OBEROI_heart_Felt_STAFF_1
Preview image for video OBEROI_heart_Felt_STAFF_2

FOCUS ON THE STAFF

We made Oberoi’s staff the focus of our films and imagery to tell the story with complete authenticity. These moments became the centrepiece of the brand’s new website and global communication program.

“Time Will Tell quickly understood what makes Oberoi so attractive to our guests. This insight fed into the quality of the imagery, which captured our spirit perfectly and told a simple story beautifully in every channel.”

Susan Helstab, Founder, Helstab Advisory Inc

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Behind The Scenes

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